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LinkedIn Leverage Part 2: Creating Your Profile For LinkedIn Completeness

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Making Connections on LinkedIn

Here we are at Part 2 of our LinkedIn Leverage online training/blog series.

How are you going with Part 1?

On the Social Divas Facebook page, I tasked fans to go out and connect with 10 new connections, maybe you can do the same.

Let’s get to the lesson – 5 more tips to creating your profile for LinkedIn completeness.

 

6. ABC, easy as 123…

I still wonder why some people don’t put any education details on their profile. Yes, I agree, experience is more valued than education and I know some people didn’t even go to school at all, but if you did go to school, you should be putting those details in your LinkedIn profile.

Not showing your education details means previous classmates will find it harder to find you – and if an ex-classmate is not an ideal client, half the work of rapport building is already done!

By showing your education details it helps you to complete your profile and also raises your chances of getting contacted with potential opportunities

7. Will you recommend me?

To be able to complete your LinkedIn profile to LinkedIn’s standards, you need to receive 3 recommendations to get to 100%.

The power of LinkedIn recommendations is amazing. Because recommendations connect to the person”s profile whom recommended you, potential clients are able to see that it’s an actual persona providing the recommendation.

I recommend you get at least 1 LinkedIn recommendation for each position you have listed in your profile. You can get recommendations from current or previous clients, workshop attendees, joint venture partners, staff or business partners.

LinkedIn makes it super simple for you to request recommendations.

Action tip: Send out 3 requests for a recommendation via LinkedIn from past or current clients.

Also, give 3 recommendations for service providers whom have done work for you in the past or even currently.

Phillipa Kiripatea LinkedIn Recommendations

8. Acquire Some Connections

LinkedIn is for finding professional connections. So one of the first steps you should take when on LinkedIn is finding great people to connect with.

Start off with people you know – clients, work colleagues, joint venture partners, mentors, business coaches etc.

Then start looking for your ideal client. If you know the keywords your ideal client will use when listing their heading in LinkedIn, this will be easy. For me, it’s “business coach Perth”, and if I want, I can just change Perth to another city.

A rule I live by with LinkedIn, is to accept all invitations to connect. You never know, that person who sent you a request that wouldn’t work with you in a million years might be your connection to that dream client. You can’t let that pass you by.

9. Liven up your Personal Summary

Don’t be boring. Use the Professional Summary space to be witty, attractive and lively. Let your personality shine through and your values take centre stage.

Show the benefits of working with you and the value you can provide to your ideal client.

Let readers of your profile know what you are looking for and who are looking for and remember to include your keywords in there for extra SEO lovin’.

Phillipa Kiripatea LinkedIn Summary

10. Do you want people to contact you?

Number 10 on our list of Creating Your Profile For LinkedIn Completeness is to let people know if you can be contacted or not.

This section shouldn’t be neglected, but often is.

Yes, there are default bullet points that LinkedIn provides but by all means do not stop there. Use your own derriere kicking words to tell readers why you have created your LinkedIn profile and what you want to get out of it.

If you are open to being contacted for client opportunities, joint venture opportunities etc, then say so. If you just want to network with those that you already know, then say so.

Let everyone know what your LinkedIn contact policy is by writing what your objective is for being on the networking site.

Phillipa Kiripatea LinkedIn Contact

There you now have 10 steps to getting your LinkedIn profile complete to LinkedIn’s standards and also for your own benefit.

This week, go through all the steps and make sure you are doing/have done everything on the list. To make it easy, print out this blog post as well as last weeks one and create yourself a little manual.

Make sure you come back next week for Part 3 which will be about adding derriere kicking connections!

Next Lesson:

LinkedIn Leverage Part 3: Seeking and Connecting with Targeted Connections


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